For PR firms
Pitching journalists is half the job. The other half is now pitching the models.
Your media list still matters. But the LLM training corpus and the answer-engine index are the new tier-one outlets.
The pain
- Wire spend justified to clients with vanity metrics
- No way to measure AI citation share
- Junior staff writing for journalists who don't read anymore
The plays
Dual-track releases
One for the wire (compliance), one for the LLMs (citation). Same facts, different structure.
Citation tracking
We help you instrument 'is the brand in the answer?' as a KPI.
Workshops for staff
Half-day training to retrain account teams on AI-native release writing.
Built by High Caliber AI
We do this for brands. Want us to do it for yours?
We work with PR firms ready to differentiate on AI fluency, not just media relationships.
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