The Lift Guarantee

We grade it. Twice.
Or your money back.

Most wires hand you a vanity press release and a screenshot. We hand you a number — and then we hand you that number again, 30 days later, in public.

How it works

  1. 01

    Baseline at publish

    When your release goes live, we grade it on AI readability (structure, atomic facts, FAQ schema, citation hooks) and store the score.

  2. 02

    Re-grade at day 30

    30 days later, an automated job re-grades the same release against the latest LLM citation criteria and posts the delta to the public Lift Leaderboard.

  3. 03

    Lift or refund

    If your re-graded score isn't higher than your baseline, we issue you a free release credit. No support ticket. No arguing.

The fine print

  • · Applies to any release published on The Wire after May 2026.
  • · "Lift" means: 30-day re-grade overall_score > baseline overall_score. Both numbers are posted publicly on /wire/lift.
  • · No lift = one free credit auto-applied to your account. You don't have to email anyone.
  • · We don't guarantee specific LLMs will cite you, traffic numbers, or rankings. We guarantee the grade — the thing we control.